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Introducing...

The community dedicated to helping entrepreneurs build profitable, fast-growth businesses that give them more freedom, more money, and more impact.

Join 500+ Of Your Agency Peers!

join a community of entrepreneurs committed to building profitable, fast-growth businesses that give them more freedom, more money, and more impact!

Accelerate Your Implementation

Get access to two live training calls with Mike Cooch each week - and a community of your peers - to help you rapidly implement the Services That Scale strategies at your business.

Grow with confidence

Use the 'Growth Operating System' frameworks that Mike Cooch developed to take the guesswork out of accelerating and managing growth, resulting in four different seven-figure businesses.

Get the support you need

The mastermind gives you a community of your peers for support and access to regular training calls with 3X INC 5000 winner Mike Cooch and other experts.

Introducing the Moguls mastermind

The Moguls Mastermind Gives You the ongoing support You Need To start, accelerate, and manage profitable growth at your business.

Here's What you Get as a member of the moguls community:

MBA-Quality Course Library

Moguls members get access to the All-Access Pass, a complete, well-rounded, frequently updated library of courses to help you learn how to effectively grow your business, so you don't blow your budget one-off purchases of latest shiny-object course being promoted by the latest 'guru'.

Private Community of Action-Takers That Are Investing In Growth

The Internet is full of 'wannabe' entrepreneurs and gurus that don't have any real experience - you need to surround yourself with a higher quality peer group! Moguls members get access to a private community of serious entrepreneurs that are investing in their business and committed to growth.

Proprietary Growth Frameworks and Tools

Moguls members get access to the growth frameworks and tools Mike Cooch developed and refined while starting and building four different seven-figure businesses in four different industries, known as the Growth Operating System, to help you achieve explosive, profitable growth.

Access to Real-Time Test Results and Updates

Moguls members get access to 'peek behind the curtain' to see the real-time results of tests Mike Cooch and his team are running at their businesses to grow their audience, sales, and profits.

Live Training + Q&A Calls

After 15+ years of training entrepreneurs, one thing we know for sure is that selling a course without the support of ongoing training, reinforcement, and support doesn't do anyone any good. Moguls members get two live training calls each week to ensure that they have access to the ongoing support they need for success.

Access to Virtual Bootcamps

Moguls members get free access to live virtual 'bootcamps' on critical topics like Sales, Lead Generation, Service Delivery, Growth Planning, and more held throughout the year to help you stay current on what's working now, apply the resources you have access to, and accelerate growth at your business.

Priority, Discount Access to Live Events

Moguls holds live in-person events that are small, hands-on workshops designed to get you into action and leave with real results. They are very limited in size and sell out - Moguls get priority access at a discount.

From 'agency' to 'marketing systems provider'

The Roadmap is a step-by-step process to transform your business for scale and profitability.

See What Others say about our training:

"Thank you Michael Cooch. Your training, coaching and guidance over the years has been instrumental in our continued growth and success."
Josh Nelson
CEO Plumbing & HVAC SEO, INC 5000 Award Winner

The moguls Mastermind is packed with resources to help you design, build, and operate a scalable, profitable business.

The All-Access Pass

You'll get access to MBA-quality course content and live training calls with 3X INC 5000 winner and multi-seven figure entrepreneur Mike Cooch.

The Growth Operating System

Use the proven 'Growth Operating System' frameworks Mike Cooch developed to help him build, operate, and sell multiple seven-figure business that scaled quickly and profitably.

Private Community

You'll have access to a private community so you can mastermind with and get the support of a select group of peers that are as committed to building their business as you are.

get actual examples of 'services that scale' businesses!
I've spent years researching and I've found a collection of my FAVORITE examples of businesses that have escaped the time-for-money trap and created scalable business models...


...and I've combined them ALL into one "Services That Scale Swipe File"!

get the 'relationship bridge blitzkrieg campaign' today for only $17!

Build your authority, fill your opportunity pipeline, and sell with confidence!

The R4 Sales + Marketing System...

The "Relationship Bridge Blitzkrieg Campaign" will show you...

  • Works no matter what services you are selling or who you're selling to (it's truly a 'universal' framework)...
  • Positions you as an expert and preferred person to work with, even if you are brand new to the industry (I designed it to train my junior salespeople)...
  • ​Instills confidence in your prospects that you aren't just trying to make a sale and actually have the ability to help them...
  • Shows you *exactly* what you should be selling to your prospective customer...
  • Gets you paid premium prices for your services...
  • ​Is EASY to learn, whether you are new or experienced in this business...
  • Gives you the exact conversation structure, language, and questions to use to sound like a pro, control the conversation, and make the sale.

YOU'LL ALSO GET...

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Recordings of Live Training Calls


Call topics include:


  • Phone Sales: Secrets and Strategies - Let Mike teach you the secrets he’s learned so you can approach your sales calls with confidence and start counting on more closes!
  • The Power of Question-based Selling - Learn to leverage questions to explore your prospects’ pain points and better fit your services to fit your prospects’ needs.
  • Objection Handling: Brush Off Their Brush Offs! - Get strategies on powering through inevitable objections from prospects so you get the chance to prove the value of your services.
  • Closing the Sale! - Learn the top strategies to ensure you reap the benefits of all your hard work with higher sales conversions and more money in the bank!
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Powerful Sales Tools


  • Sales Goal & Activity Tracker - An interactive tool that helps you gain valuable insight into what’s most effective in your sales approach.
  • Mike Cooch’s Killer Goal-Setting Process - A complete process for documenting clear goals so you can measure success and better understand what your hard work is outlined to deliver.
  • Triangular Role Playing System - This is the easiest and most efficient way I've found to role play your different sales scripts and quickly commit them to memory.
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Local Sales Boot Camp Event Recordings


  • Complete recordings of Mike’s educational sessions - Get access to ALL of the training Mike presented at Boot Camp so you can continue to expand your sales skills.
  • A view into the interactive session on perfecting your elevator pitch -Watch as Mike role-plays with Boot Camp attendees and get detailed insight into ways to perfect your pitch.
  • Recorded Q&A session and event wrap up - Hear Mike’s answers to your peers’ questions and get a conclusive wrap up of the live training.
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Additional Training to Help You Scale Up!


  • Vertical Domination Training Course - Learn how to leverage channels and aggregators in existing verticals to accelerate your reach and increase sales explosively.
  • How to Hire & Pay Appointment Setters​ - Learn how to find, interview, train and compensate Appointment Setters to help fill your pipeline for you.
  • How to Hire & Pay Salespeople - Learn how to find, interview, and compensate Salespeople so you don't waste a fortune on mis-hires!

Here's What's Included!

the Moguls Mastermind is everything you need to Design, Sell, And Deliver 'Productized', Automated, High-Margin, Recurring Revenue Services Based On Systems And Software...NOT Hustle!

  • The All-Access Pass...access to all of DigitalMarketingLab's 'Foundation' level courses - and their updates - to give you the sales, marketing, strategy, and service delivery foundation you need for success in the industry ($997/year Value)
  • Weekly Live Training Calls...ServicesThatScale.com Founder Mike Cooch will keep you up to date on the latest strategies, technology, and tactics to help you stay competitive, remove bottlenecks to growth, and execute with speed in two live training calls each week ($997/year Value)

  • Private Community...the Moguls community has its own private community where you'll be able to ask questions, get feedback, and interact with your peers that are committed to building a successful business ($497/year Value)

  • Access to all 'Service and Sales Blueprints'...sales and marketing resources to help you start selling right away with proven strategies, scripts, presentations, and campaigns ($1,997/year Value)
  • Access to all Highlevel Snapshots and Funnel Templates...40+ marketing campaigns, 30+ funnel page templates, and a growing library of complete Highlevel snapshots so you can rapidly implement at your business ($1,997/year Value)
  • Access to Content Delivered Done-for-You Marketing Content...done-for-you blog posts, social posts, and newsletters so you can do the same marketing for your business that you tell your customers to do, without the expense of a marketing team or content production ($497/year Value)
  • Access to The 'Growth Operating System' Frameworks...these are the tools Mike Cooch personally developed and refined over 15+ that have helped him design, build, and sell four different seven-figure businesses in four different industries ($497/year Value)

  • Access to Growth M.A.P.S. and Visual Scorecards...that you can use to put key growth strategies to use immediately at your business to kickstart growth ($497/year Value)

  • Access to All Live 'Bootcamps' for Sales, Lead Generation, and Service Delivery held throughout the year to help you sharpen your skills, apply the resources you have access to, and accelerate growth at your business. ($997.00 Value)
  • Early, Discounted Access to All In-Person Live Events...our live in-person events are small, hands-on workshops designed to get you into action and leave with real results. They are very limited in size and sell out - Moguls get priority access at a discount. ($997.00 Value)

Total Value: $4,976.00/Year

Join MSP Academy Today For Only...

$FREE!

see what others say about our training

"If you want to learn the right way to do online marketing for businesses, or re-learn the correct way like me, then listen to every word that Michael Cooch says AND more importantly, take immediate action on his teachings and make great recurring income from your own company."

-Barton Murray

"If you are trying to build a business with recurring revenue the first thing you should do is take Mike Cooch's training will save yourself years of heartache and expense. Learn what to sell and how to sell it from the start. Mike's no nonsense approach is a breath of fresh air. Mike practices what he preaches and is an excellent person to model yourself after."

-Jeff Baer

"Mike, your no nonsense, no ego, no hyperbole approach is so refreshing in this sea of offer hyped flim-flam. On top of that your knowledge, teaching and materials are on point. It’s clear you care for your audience and want them to succeed. The amount you give is just such good value. I’ve followed A LOT of people over the years, but I’ll be sticking with you Mike for these reasons. Thank you for everything 👍. Big love."

-Mark Persaud

Two ways to join...

Choose the option that's right for you.

⚠️ Re-launch special offer Ending Soon!

Save an additional 25%!

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RECOMMENDED

Free

$0

Seriously, totally free when you join Highlevel using our referral link!

Annual Payment

$497/year

Save 40% when you pre-pay for 12 months.

Full access to the Moguls Mastermind Benefits

Full access to all 'Foundation Courses' and Updates

Access to the Mastermind's Private Community

No additional costs beyond Highlevel

Keep access as long as you are a customer of Highlevel

Full access to the Moguls Mastermind Benefits

Full access to all 'Foundation Courses' and Updates

Access to the Mastermind's Private Community

Save 40% when you pre-pay for the year

FAQs

Who is this for?

This is for Agencies that are committed to creating a scalable business - based on assets and automation - that give you scalability, high-margins even at low price points, and sticky recurring revenue - so you can escape the get off of the 'Agency treadmill' of selling your time and expertise.

Who is this NOT for?

This is NOT for Agencies that want to focus on a typical 'time and talent' professional services model of hourly billing, projects, high price points and traditional sales cycles.

Who is this ALSO NOT for?

This is ALSO NOT for anyone looking to simply 'copycat' their way to success. This program is designed to teach you how to build a real sustainable business using growth management tools that you'll use to build your current business as well as any business in the future.

I can get access to the Moguls Mastermind for FREE?

YES! Just sign up for Highlevel through our affiliate link and you'll have FREE access as long as you remain a customer! You'll also get many other bonuses, which you can learn more about here.

Will this help me build a business in X niche?

Yes! The business growth strategies and tools you'll get access to in Moguls will work to develop a growth business in any niche!

I already have your Services That Scale Course - do I need this?

The mastermind provides the ongoing community, support, and growth frameworks to take the concepts taught in the Services That Scale Course and execute them at your business with speed and success.

Do I have to use Highlevel to benefit from the Mastermind?

No, you can apply what you'll learn in the Mastermind - and the Foundation Courses that you'll get access to - to develop your business and services around any technology you determine is the right fit for you. I believe Highlevel has unique opportunities for most small business-focused Agencies, so most of our specific examples will take advantage of Highlevel.


Click here to learn more about why I'm such a believer in the Highlevel platform.

What exactly is the All Access Pass that's included?

We want to make sure you have a solid foundation in the Strategy, Sales, Marketing, and Service skills that you'll need to be successful, so you'll get access to all of our 'Foundation Courses', and all updates to these courses, as long as you are a member of the Moguls Mastermind ($497/year value)!


Click here and select the 'Foundation Courses' to see everything you get!

What if I've already signed up for Highlevel through somebody else?

No problem! You can still join the Moguls Mastermind by paying for it.

What if I've already signed up for Highlevel through you?

Thank you! If you are signed up then you already have access to the mastermind! Contact our support team at help@servicesthatscale.com if you need help with access.

What if I still have questions?

You can use the form floating down on the lower right of this page, or email help@servicesthatscale.com and we'll gladly do our best to answer them.

Is there a guarantee?

Yes, all of our programs have a 30-day no-questions-asked refund period.

See What Others say about our training:

What I have learned from Mike is very simple; how to plan for growth, how to execute for growth, and how to manage that growth in my business. 

Nehal Kazim

Founder - AdPros Agency

learn from someone who's done it

experience matters when choosing who to learn from.

3X INC 5000

Fastest Growing Companies In America

$50 MILLION

Services Sold to small businesses

7-FIGURE EXIT

Multi-seven sale of my business

Get the R4 Sales System for just...

$497 TODAY!

Pay in full now and save $57
If you have any questions or concerns, we're happy to help! 

 Please text us at 720-650-6865

RECOMMENDED

Two ways to join...

Choose the option that's right for you.

Free

$0

Seriously, totally free when you join Highlevel using our referral link!

Annual Payment

$497/year

Save 40% when you pre-pay for 12 months.

Full access to the Moguls Mastermind Benefits

Full access to all 'Foundation Courses' and Updates

Access to the Mastermind's Private Community

No additional costs beyond Highlevel

Keep access as long as you are a customer of Highlevel

Full access to the Moguls Mastermind Benefits

Full access to all 'Foundation Courses' and Updates

Access to the Mastermind's Private Community

Save 40% when you pre-pay for the year

join the 'MSP Academy' today and you'll also get these FREE bonuses!

Bonus # 1 - The Chase Formula

"the #1 local prospecting system for agencies - over 5,000 copies sold!"
Total Value: $297.00
Let's face it - getting the time and attention of small business owners so you can pitch your services is never easy!


I created the Chase Formula to take my team of untrained salespeople and turn them into prospecting machines to systematically grow our pipeline of opportunities and grow two businesses to multiple seven-figures in revenue.


It's systematic, proven - and now, yours!

Get This For FREE When You Join The 'MSP Academy' Today! 

Bonus # 2 - The R4 Sales

System 2.0

"go from 'salesperson' to 'expert' using The #1 consultative sales system for agencies!"
Total Value: $497.00
How do you have strategic, high-value sales conversations that position you as an expert and trusted advisor, instead of a typical salesperson?


The R4 Sales System 2.0 gives you the exact framework to lead your prospects through a strategic sales conversation that positions your services as the obvious choice to solve their problems!

Get This For FREE When You Join The 'MSP Academy' Today! 

Bonus # 3 - Vertical Domination

"Learn How To Use Channels To Dramatically Accelerate Sales Growth And Dominate Your Niche!"
Total Value: $297
Let's face it, selling to small businesses can be a grind.


The #1 mistake I made when building my first business was using a typical sales process of expensive, time-consuming meetings with prospects and writing proposals, and it's still the #1 mistake most Agencies make today.


I fixed that when I built my second business, and we were able to achieve first-year growth in the second business that took my three-plus years to achieve in my first business! That's crazy-fast growth!


In Vertical Domination, I share how to focus your services, sales, and marketing so you can leverage channels to create explosive growth in revenue and profitability instead of the slow grind.

Get This For FREE When You Join The 'MSP Academy' Today! 

Bonus # 4 - Content Delivered

"new content created for your monthly so you can market your agency like a pro!"

Total Value: $97.00/month

You know you should be using content to market your Agency...but creating all of that content is a full-time job!


Content Delivered delivers you the blog posts, social media posts, and newsletter content you need every month to market your Agency like a pro!

Get This For FREE When You Join The 'MSP Academy' Today! 

Bonus # 5 - Agency Acceleration

"The 7 Most Important Strategies to Rapidly Accelerate the Growth, Profitability, and Value of Your Agency Business !"
Total Value: $97.00
What are the 'secrets' to scaling your Agency to seven-figures and beyond in recurring revenue?


There are no 'secrets', but there are seven strategies that - after building two businesses to multiple seven-figures - I know are critical if you want to stop trading your time for money and build a real business!

Get This For FREE When You Join The 'MSP Academy' Today! 

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Save an additional 25%!

(Coupon will be automatically applied)

See For Yourself!

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30 Day Money-Back Guarantee!
As with all of our products, this one is backed by our unconditional 30-day money-back guarantee.


If you aren't satisfied for any reason, just let us know, and we'll promptly refund your money.

Frequently Asked Questions
I already have a Shopify store...does this still apply to me?


YES! Applying the eCom Sales Funnel approach is the fastest way we’ve found to dramatically accelerate the growth of our Shopify store!


I’m selling on Amazon...does this still apply to me?


YES! You can use this approach to a) start selling to people off of Amazon so you can build your own customer list, b) drive more people to Amazon to buy your products, or c) both.


I hear you use free + shipping funnels....another guru said those are ‘dead’.


Yes, we’ve heard that too. Thank goodness we didn’t listen to that advice or we’d have lost out on $1.5 million in sales over the last six months! Companies like Honest.com, Oral Brush, and Survival Life and us are all using free + shipping with great success. Why? Because they work! They’ve worked since people started using direct mail to get new customers, and they’ll continue working as long as people like free stuff (forever!)!


What if I don’t have a product to sell?


We show you how to pick a market and pick products to offer in your funnel. We also show you how to test your offers before you invest in any inventory. In other words, no problem!


What tools/software do I need to use to make this work?


You’ll need to set up some very basic web pages, an email auto-responder, and some sort of shopping cart. We use Clickfunnels to do all of this, and we HIGHLY recommend that you do as well. We give you a free trial to get started with them, but it’s entirely up to you if you want to use something else.


How will I get traffic to my offer?


We recommend that everyone starts with Facebook ads due to the many advantages of the Facebook advertising platform.


What if I don’t have experience with Facebook advertising?


The great thing about this model is that you don’t have to be very experienced or very good at advertising to make it work. We’ll show you the fundamentals of how to get started. One of the optional product upgrades we have available is our system covering step-by-step how to scale your Facebook ad campaigns from your first ad to thousands of customers.


Are there any upsells?


Yes, we have to optional upgrades. The first is sharing the marketing templates we’ve used successfully at our business. The second is the system I developed to scale my Facebook ad campaigns step-by-step from my first ad to thousands of customers. Both are optional, and both are heavily discounted from their normal price for those that purchase the Simple eCom Launch System as part of this offer.


Will you help me be successful?


That’s our goal! We have a Facebook group where we are always available, an excellent support team, and options for more hands-on training if you’d like. But, of course, it’s up to you to take action!


Have other people used your approach and training successfully?


Yes! We have a lot of great success stories from people that have gone through our training, launched their funnels, and started selling within weeks! Some are making a nice second income, others have left their jobs and are pursuing their ecommerce business full time.


Is this product guaranteed?


Yes! Every product we offer is backed by a 30 day, no hassle, 100% money back guarantee. Invest with confidence!


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We can not and do not make any guarantees about your ability to get results or earn any money with our ideas, information, tools, or strategies. Nothing on this page, any of our websites, or any of our content or curriculum is a promise or guarantee of results or future earnings, and we do not offer any legal, medical, tax or other professional advice. Any financial numbers referenced here, or on any of our sites, are illustrative of concepts only and should not be considered average earnings, exact earnings, or promises for actual or future performance. Use caution and always consult your accountant, lawyer or professional advisor before acting on this or any information related to a lifestyle change or your business or finances. You alone are responsible and accountable for your decisions, actions and results, and by your registration here you agree not to attempt to hold us liable for your decisions, actions or results, at any time, under any circumstance.